I'm a UX/UI designer with agency experience and a visual design background

I am a designer known for pursuing the bigger picture.

With over 15 years working in design, I have experience creating visuals for retail environments, social, and eCommerce. My extensive graphic design background have been helpful in my transition to UX, providing skills including ideation, typography, hierarchy, layout, color theory and motion design. I also have experience collaborating on a multi-disciplinary team, working with clients, and overseeing the final production of ideas.

In recent years I started to question the graphic design process, and I wondered what kind of impact the visual solutions my team and I came up with made on the end-user. This led me to seek out processes that reached beyond surface level solutions. Once I discovered UX and its systematic use of design thinking, I knew I had found the right path.